Reference Program design

カード distribution channels

A カード is not an App you have to download; it's a web page (the 参加 Page) + an Apple Wallet / Google Wallet pass.

クイックリード

更新日: 2026年5月25日

7. カード distribution channels

A カード is not an App you have to download; it’s a web page (the 参加 Page) + an Apple Wallet / Google Wallet pass. To get the 顧客 to that page, you need an entry point: a QR code, a direct link, a printable insert, and so on. 7stamp supports every major distribution channel — use the ones that fit your ビジネス. Often several channels work in parallel.


7.1 Printable QR labels (two formats)

From the 🖨️ icon under a カード in the Stamp カード gallery you can export a QR label in one of two formats:

  • 4×6 in / 10×15 cm — large format. Good for posters, entrance signs, info stands, in-room banners.
  • 2×2 in / 5×5 cm — small format. Good for table tents on every table, stickers on packaging, small カード in every order.

For each format there are two options: Download (download PDF/PNG to print at a print shop) and Print (send directly to a printer).

Place the QR where the 顧客 is already pausing: at the till, on the table, in the restroom, near the exit. Don’t put the QR far from the queue — the 顧客 should be able to スキャン it while they wait, not remember about it later.


From the ⤴️ icon under a カード → Copy 参加 Page Link. It’s a public URL to the カード you can paste:

  • Into the Instagram bio and Stories.
  • On a website or landing page (a “Get ロイヤルティ カード” button).
  • In スタッフ email signatures.
  • In a newsletter or a welcome email.
  • On the delivery site menu or as a link in a QR menu.

The same 参加 Page works on both iOS and Android — the system automatically offers to 保存 the カード to Apple Wallet or Google Wallet depending on the device.


7.3 View as 顧客 — preview through the 顧客’s eyes

From the ⤴️ icon under a カード → View as 顧客. Opens the カード page exactly as the 顧客 will see it: with the real design, the Add to Wallet button, and the whole UI. Use this before publishing to verify that:

  • The logo is readable on a small screen.
  • The Stamp progress is visible at 最初 sight, without scrolling.
  • The 特典 Title fits and is understandable.
  • Colors don’t blend with each other.

7.4 スタッフ QR Page — a スタッフ カード with an enrollment QR

From the 🔳 icon under a カード → 開く スタッフ QR Page or Copy スタッフ QR Page Link. It’s a separate page that generates a QR for 顧客 enrollment. The スタッフ member:

  1. Opens the スタッフ QR Page on their phone (or saves it to Apple/Google Wallet as their own pass).
  2. When taking 支払い / serving the 顧客, shows the QR screen to them.
  3. The 顧客 scans it with their phone camera and saves the カード.

This scenario is ideal for premium service — beauty salons, sit-down restaurants, barbershops, spa. Unlike a QR poster, there’s a human touch — the スタッフ member can explain the program and answer questions.


7.5 デリバリー Inserts — printable inserts for delivery orders

デリバリー Inserts is a dedicated side-menu セクション. The main job: turn anonymous marketplace 顧客 into your direct 顧客 (Glovo, UberEats, Wolt, and other aggregators don’t share contacts with you — デリバリー Inserts solve that).

What’s inside:

  • 📦 Printable QR Codes — printable QR codes to put inside an order.
  • 📱 Instant Wallet Add — once scanned, the カード saves to Apple/Google Wallet instantly.
  • 🎁 Auto-Stamping — Stamp are added automatically right at the スキャン.

How to generate a batch

Press GENERATE DELIVERY CARDS in the upper right — the Generating delivery inserts popup opens:

  • Stamp カード Template — pick the カード the inserts are tied to.
  • 特典 type — choice between STAMPS COUNT (give N Stamp per スキャン) and PURCHASE AMOUNT (give Stamp proportionally to the purchase amount, if the rule is By amount).
  • Stamp count — how many Stamp to add (e.g., 1). Allowed range: 1 – N (where N is the total Stamp on the カード).
  • Number of codes to issue — how many unique codes to generate at once (1–100).

After generation, the デリバリー inserts generated! window opens with four export buttons:

  • DOWNLOAD PDF — for printing at a print shop or on a printer.
  • PRINT — direct print.
  • EXPORT CSV — for import into CRM or an external tool.
  • EXPORT EXCEL — for office processing.

Issued inserts table

On the main デリバリー Inserts page you see stats: Total / Activated / Loaded and a table of all issued codes with columns:

  • ID — sequence number.
  • Code — the insert UUID (can be copied or opened as a page).
  • Activated — used or not (対応 / 不要).
  • Activated at — activation date.
  • Created at — generation date.
  • ID series — batch (e.g., #85).
  • カード Template — the カード it’s tied to.

The FILTERS button lets you filter by activation, date, series.

Tip. Print inserts in batches of 50–100 and put one in every delivery order. The insert design should plainly say what the 顧客 gets: “スキャン this code → 保存 the カード → Get a free coffee on your 9th order”.


7.6 レシートQR — QR on the receipt or pre-check

Although there’s no dedicated レシートQR menu item in the admin (it’s implemented as a デリバリー Insert printed on the receipt or via POS integration), the scenario is the same in principle:

  • The QR is printed on the receipt / pre-check / order confirmation email.
  • The 顧客 scans after paying — the カード is issued (if not already saved) and Stamp are added for the completed purchase.
  • 不要 スタッフ-side software is required — this is pure Zero-Level Integration.
  • If the スキャン triggers a Lottery, it’s spun right in the 顧客’s phone browser on the カード page — no App to install.

You can generate one-off receipt codes via デリバリー Inserts (特典 type = STAMPS COUNT or PURCHASE AMOUNT). For a persistent QR on the receipt, either print one 参加 Page QR on every receipt (in which case Stamp are not added automatically — the 顧客 only joins), or connect a POS integration.


Via the API (see セクション 14) you can:

  • Programmatically 作成 personal カード links for specific 顧客 from your CRM.
  • Issue カード with Stamp (e.g., if a 顧客 made an offline purchase and you want to chase them up with a follow-up キャンペーン).
  • Import 顧客 segments and send personal invites.

ビジュアルガイド

Use the screen sets below as a visual companion to the 記事. 開く any image to inspect it at full size.

Приклади каналів розповсюдження й delivery inserts

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